Main domain

  • Strategy and Finance
  • Marketing and Operations

Sub-domain

  • Business Plan creation
  • Capital Projects Market Research
  • Growth Strategy
  • Market Research
  • New Market Entry

Industries

  • Automotive and Auto Ancilliary
  • Chemicals
  • Cross Industry
  • Engineering Services
  • FMCG

Sales and Marketing Guru with 15 years of experience.
Academic Qualifications:

Graduation Science, Electronics, Marketing Management : VMV College

Post Graduation MBA/PGDM : PG Dept Amravati University
Profile Summary:

Experience in business consulting in India - business development, research design, project management, client servicing, P&L. Has a boutique firm.
Consulting experience:
4 years

City:
Mumbai

Experience Highlights:
  • Marketing Research (Consumer, B2B, Industrial, Public)
    – Qualitative, Quantitative, CSAT, B2B
    – Trend Spotting – Demographics, Market & Cultural
    – Market Sizing and Feasibility
    – Competition and Competitive Landscape

  • Worked on several market studies including feasibility and user feedback from Industrial Machines (like one for a Swiss company which makes machinery fro Printing on packaging materials (like hardened cups for dairy sector) or a company from USA, called Littleford Day Inc, which makes industrial mixers for iron ore plants. Also worked on projects in which companies from steel, automotive and power sector were a user sector which involved interaction was with key decision makers in those companies.

  • Business Consulting - India Market Entry, Foreign
    Investments
    – India Entry Studies and Business Plan (Market Sizing &
    Feasibility)
    – Partner / Distributor / Customer Identification & Implementation
    Vibrant India Marketing & Consumer Research
    – Market Development, Customer Identification
    – Competitive Landscape
    – Government and Foreign Trade Regulations and Duties
    – Company Formation, Registrations, Payroll and Taxation
    – Location Analysis

  • Engagement Categories
    – “Go-To” Market Strategy
    – Automobile Clinics
    – Brand Equity, Advertising Research
    – Business and Functional Analysis
    Indian Marketing & Consumer Research
    – Customer and Employee Satisfaction Survey
    – Ethnography Studies
    – Market Feasibility and Opportunity Assessment
    – Market Segmentation, New Product Development and Concept
    Testing

  • Automotive and
    Transportation
    Financial Services – Banks, Financial
    Investment Institution, Insurance
    Lifestyle and Luxury
    Goods
    Consumer Durables FMCG and Food Products Machinery and
    Precision Tools
    Chemicals Healthcare and Pharmaceuticals Retail
    Dairy Hospitality Telecom- mobile
    handsets,
    handhelds,
    concepts,
    broadband wireless
    Engineering IT (Products- Hardware, Software,
    Apps, Services) and E-Commerce
    Textiles
    Exhibitions Travel and Tourism